Rug Backing: Synthetic Rug Make: Hand Tufted Rug Pad: Recommended Shape: Rectangle Use: Indoor Measurements: 96 Width/Inches, 120 Length/Inches Base Material: 100% Wool Pile Height: 3/8 In Care: Professional Clean Material: Wool Country of Origin: Imported It's perfectly normal for new wool rugs to shed. This happens as a result of loose fibers created during the weaving process. Regular vacuuming 2-3 times a week will help keep it under control until the rug has been seasoned and no longer sheds.