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All-American Ads of the 40sAll-American Ads of the 40sAll-American Ads of the 40sAll-American Ads of the 40sAll-American Ads of the 40sAll-American Ads of the 40sAll-American Ads of the 40s

All-American Ads of the 40s in Franklin, TN

Current price: $40.00
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All-American Ads of the 40s

Barnes and Noble

All-American Ads of the 40s in Franklin, TN

Current price: $40.00
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Size: OS

At the beginning of the decade,
America was at war
. Patriotism was an integral part of everyday life, with the sentiment mirrored in advertising. As America emerged
victorious out of the darkness of World War II in 1945
, the
economic boom
of the era helped usher in the most
dramatic rise in quality of life, excess, and consumerism
. The war’s end also brought unprecedented
pride and prosperity
to the American people, and nothing reflects the new wave of consumerism and progress more than the ads of the time. Spending power dramatically increased in the decade’s second half, with plentiful jobs and higher wages. Because of the new GI Bill, affordable housing was made available to returning war veterans for the first time.
People were ready to embrace the idea of the American Dream
.
The postwar era represented a flood of products and services for every need and occasion, reaching every corner of society. Everything from entertainment to travel and automobiles, alcohol and tobacco, fashion and beauty, and food and beverage was in high demand and within reach. This period
opened the floodgates of buying as advertisers sought to meet the needs of a population recovering from years of rationing
. This engaging collection edited by Jim Heimann dives into the
frenetic, lively, and brilliant era of American life and advertising in the 1940s
At the beginning of the decade,
America was at war
. Patriotism was an integral part of everyday life, with the sentiment mirrored in advertising. As America emerged
victorious out of the darkness of World War II in 1945
, the
economic boom
of the era helped usher in the most
dramatic rise in quality of life, excess, and consumerism
. The war’s end also brought unprecedented
pride and prosperity
to the American people, and nothing reflects the new wave of consumerism and progress more than the ads of the time. Spending power dramatically increased in the decade’s second half, with plentiful jobs and higher wages. Because of the new GI Bill, affordable housing was made available to returning war veterans for the first time.
People were ready to embrace the idea of the American Dream
.
The postwar era represented a flood of products and services for every need and occasion, reaching every corner of society. Everything from entertainment to travel and automobiles, alcohol and tobacco, fashion and beauty, and food and beverage was in high demand and within reach. This period
opened the floodgates of buying as advertisers sought to meet the needs of a population recovering from years of rationing
. This engaging collection edited by Jim Heimann dives into the
frenetic, lively, and brilliant era of American life and advertising in the 1940s

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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