The following text field will produce suggestions that follow it as you type.

Barnes and Noble

Loading Inventory...
All-Inclusive TV: How Booming Brands Are Reimagining TV Advertising

All-Inclusive TV: How Booming Brands Are Reimagining TV Advertising in Franklin, TN

Current price: $15.99
Get it in StoreVisit retailer's website
All-Inclusive TV: How Booming Brands Are Reimagining TV Advertising

Barnes and Noble

All-Inclusive TV: How Booming Brands Are Reimagining TV Advertising in Franklin, TN

Current price: $15.99
Loading Inventory...

Size: Paperback

IS TELEVISION ADVERTISING YOUR NEXT BOLD MOVE?
Americans are watching more video content than ever—nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV and that these alternatives are much more integrated than many acknowledge.
All-Inclusive TV
reframes the conversation about video content to prove that traditional TV inventory not only fits within the current media marketplace but retains the power to transform brands and businesses beyond expectation. Chuck Hengel shows how data science, automation, and artificial intelligence help linear TV measure and optimize ad campaigns, achieve the accountability sought by modern marketers, and create a targeted, rich advertising opportunity.
If you’re trying to build a brand, gain visibility, or attract new customers, linear TV continues to be a smart bet for the big impact it can have on both performance marketing and brand building.
IS TELEVISION ADVERTISING YOUR NEXT BOLD MOVE?
Americans are watching more video content than ever—nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV and that these alternatives are much more integrated than many acknowledge.
All-Inclusive TV
reframes the conversation about video content to prove that traditional TV inventory not only fits within the current media marketplace but retains the power to transform brands and businesses beyond expectation. Chuck Hengel shows how data science, automation, and artificial intelligence help linear TV measure and optimize ad campaigns, achieve the accountability sought by modern marketers, and create a targeted, rich advertising opportunity.
If you’re trying to build a brand, gain visibility, or attract new customers, linear TV continues to be a smart bet for the big impact it can have on both performance marketing and brand building.

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

Powered by Adeptmind