All the Essentials for ProsProArt Display PA278CGRV is a 27-inch Ips Qhd monitor tailored for creative professionals. 97% Dci-P3 color gamut, factory calibration to Delta E < 2, and Calman Verified for superb color accuracy. It features a 144 Hz Vrr with Amd FreeSync for ultra-smooth visuals and introduces the new M Model color temperature for consistent P3 color on MacBooks. With DisplayPort, Hdmi, plus Usb-c port offers DisplayPort support and enables superfast data transfers and 96-watt power delivery via a single cable. It ensures seamless connectivity for all your creative needs.Empowering Content CreatorsAl ArtistsFuture-proof compatibility and seamless adaptability to new devices and software.Filmmakers and Video EditorsGood performance to edit and preview video clips with Bt.709 or P3 color gamut.ColoristsFactory calibrated to Delta E < 2 color accuracy for industry-leading color fidelity.Designers and PhotographersTruly precise color reproduction to bring out the details in photographs or digital artwork.The Perfect Monitor When Working on MacBookProArt Display combines professional-grade performance with sleek design and Mac-tested compatibility. Offering vibrant colors and versatile connectivity, ProArt Display is ideal for Mac users seeking exceptional color accuracy and unmatched productivity.Seamless MacBook ControlsUse the MacBook brightness buttons to control the monitor's brightness with Asus DisplayWidget Center installed.m Model P3 Color TemperatureNew M Model P3 color setting aligns ProArt Display colors with MacBook for consistent color accuracy.Instant Display AdjustmentIntuitive display control with Asus DisplayWidget Center for macOS.Connect Efficiently and Stay OrganizedUSB-c port cater to all creative needs via one cable.Seamless Motion ExperienceHigh Refresh Rate matches Mac ProMotion Technology.Trusted Compatibility GuaranteedTested by trusted third parties to ensure compatibility.Consistent Color Across Multiple DevicesProArt Preset modes offer multiple color gamut options. The new M Model color temperature is specifically designed to match the color performance between macOS devices and ProArt Displays. This ensures seamless color consistency across screens, making the mode ideal for color-critical tasks like photo editing, video production, and graphic design.P3 Colors 6500K: Wide color gamut with for vibrant, accurate colors in consumer devices Dci-P3: Precise P3 implementation for professional, color-critical tasks M Model: Mode designed to ensure color consistency between macOS devices (MacBook and MacBook Pro) and ProArt DisplaysSeamless Monitor ManagementASUS DisplayWidget Center is software that provides an intuitive interface to adjust monitor settings, including brightness, contrast, and color temperature. Whether a monitor is used for everyday viewing or for professional creative work, users can effortlessly find the optimal display settings for enhanced viewing experiences.Unleash Creativity with AiGenerative Ai features open creative possibilities and also enable creators to realize their artistic visions more efficiently. The wide color gamut, high resolution, and professional color accuracy of the ProArt Display make it the perfect complementary tool - ideal for helping creators bring their ideas to life.Turn Text into Reality - Fast (Photoshop)Discover the power of Gen AI with tools for Text to Image and Generative Fill.