What It Is: Bobbi Brown's bestselling Highlighting Powder fuses the benefits of a gel and powder for luminous cheeks (and eyes)—wrapped in a limited-edition, pink ribbon packaging in honor of Breast Cancer Awareness Month. In support of The Estée Lauder Companies' Breast Cancer Campaign, Bobbi Brown will donate $110,000 to the Breast Cancer Research Foundation in 2025.* *Purchase of the Bobbi Brown products will not impact the donation. What It Does: Powerful pink Highlighting Powder glides over skin with a cushiony bounce, smoothing and brightening to deliver translucent radiance and glow that looks natural. This multitasking highlighter flawlessly illuminates both face and eyes. The superfine gel-powder formula applies smoothly and evenly without settling into fine lines. How to Use: Using a brush, lightly dust Highlighter Powder anywhere you want to illuminate. Apply dry for a soft glow or wet for a high-impact finish.