What it is: A smooth, buttery lip balm providing soft shine and a sheer flush of color—infused with shea butter and maracuja oil for smooth, hydrated lips.Formulation Type: LipstickBenefits: HydratingHighlighted Ingredients: - Shea Butter: Bestows a creamy, balmy texture.- Maracuja Oil: Visibly plumps and soothes.- pH-Adjusting Pigments: React to the body’s natural chemistry, creating a unique shade.Ingredient Callouts: Free of parabens and sulfates SLS & SLES.What Else You Need to Know: Enjoy all-day care plus a soft tint of color with this rich lip balm. Featuring 98 percent natural-origin ingredients, it delivers fast-acting moisture for smoother-looking lips while pH-adjusting pigments reveal a custom color for each person. The lightweight formula makes a great lip primer too.Clinical Results: In a 14-day consumer test of 116 women:- The product provided up to 24 hours of intense lip care- Lips felt instantly hydrated and moisturized- Lip folds appeared smoother and lips showed improved texture after 2 weeks of use