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Casing Public Relations / Edition 1

Casing Public Relations / Edition 1 in Franklin, TN

Current price: $98.46
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Casing Public Relations / Edition 1

Barnes and Noble

Casing Public Relations / Edition 1 in Franklin, TN

Current price: $98.46
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Provide your students with a reasoning process that leads to good decision making in the fast paced world of public relations....
Students engaged in case analysis learn to think, analyze, react and evaluate so that they develop transferable critical, analytical, problem focused skills that can be used in all workplace settings and life in general. The process enables students to apply theories and concepts that they are learning in an immediately applicable fashion. This maximizes retention.
Casing Public Relations
features more than thirty intriguing fictional case study scenarios that all levels of decision makers in our media and social media saturated world may face.
:
Is an invaluable supplementary book for in-person or online undergraduate/entry level graduate public relations and communication courses.
Uses the "safe distance case method of study" to analyze scenarios. This approach to teaching and learning is most notably used in the legendary Harvard Law School.
Brings issues to life by featuring case studies written by a diverse collection of public relations scholars and practitioners.
Does not limit the reader with potential solutions and best solutions to a problem. This enables a class to apply the concepts of a PR course to the case itself and come up with a decision on their own.
Provide your students with a reasoning process that leads to good decision making in the fast paced world of public relations....
Students engaged in case analysis learn to think, analyze, react and evaluate so that they develop transferable critical, analytical, problem focused skills that can be used in all workplace settings and life in general. The process enables students to apply theories and concepts that they are learning in an immediately applicable fashion. This maximizes retention.
Casing Public Relations
features more than thirty intriguing fictional case study scenarios that all levels of decision makers in our media and social media saturated world may face.
:
Is an invaluable supplementary book for in-person or online undergraduate/entry level graduate public relations and communication courses.
Uses the "safe distance case method of study" to analyze scenarios. This approach to teaching and learning is most notably used in the legendary Harvard Law School.
Brings issues to life by featuring case studies written by a diverse collection of public relations scholars and practitioners.
Does not limit the reader with potential solutions and best solutions to a problem. This enables a class to apply the concepts of a PR course to the case itself and come up with a decision on their own.

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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