Home
Data-Driven Marketing in Grocery Industry
Barnes and Noble
Loading Inventory...
Data-Driven Marketing in Grocery Industry in Franklin, TN
Current price: $51.00
Barnes and Noble
Data-Driven Marketing in Grocery Industry in Franklin, TN
Current price: $51.00
Loading Inventory...
Size: OS
This study presents a comprehensive model of data-driven marketing tailored to the grocery sector, identifying 13 key components through a systematic literature review. Emphasising customer segmentation, personalisation, and predictive analytics, the model demonstrates how data can enhance sales and loyalty. The findings offer a strategic framework for retailers seeking to leverage data effectively in a competitive market.
This study presents a comprehensive model of data-driven marketing tailored to the grocery sector, identifying 13 key components through a systematic literature review. Emphasising customer segmentation, personalisation, and predictive analytics, the model demonstrates how data can enhance sales and loyalty. The findings offer a strategic framework for retailers seeking to leverage data effectively in a competitive market.
More About Barnes and Noble at CoolSprings Galleria
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.
1800 Galleria Blvd #1310, Franklin, TN 37067, United States
Find Barnes and Noble at CoolSprings Galleria in Franklin, TN
Visit Barnes and Noble at CoolSprings Galleria in Franklin, TN