This highly-interactive, practical and easy to understand business plan workbook will walk you through each step of the process using the 4 P's to success --- Passion, Preparation, Planning and Persistence. The attempt was to make the business planning part less challenging so that you can be better prepared for what develops next. As you approach each section, take the time to complete the exercises and worksheets in as much detail as possible. Originally written in 2009 for a professor at a HBCU - Historically Black College or University - as a supplemental resource in a business course, Entrepreneurship 101: The New Reality of Business Ownership is finally available for all would-be entrepreneurs with a passion to own your business. This workbook is not for young adults only. There are many in each generational category who aspire to start businesses. Expand your networks to be inclusive and diverse. However the author has a strong desire to contribute to millennials in mostly minority communities who are ambitious and ready to launch. As an incentive, the author will donate 25% of the book profits after each 1000 units of sale towards a minority-owned or POC start-up. Let's get started!