Before TikTok, Instagram, or even radio-there were World's Fairs.
Imagine stepping into an event where the future was on full display. Tens of millions of people once flocked to
World's Fairs
for a glimpse at what would one day be ordinary:
cars, computers, elevators, touchscreens-even air conditioners and zippers.
In
Expositions and World's Fairs: In the Beginning
, discover how these cultural mega-events revolutionized daily life. Beginning with
The Great Exhibition in London in 1851
, this compelling read takes you behind the scenes of the inventions, entrepreneurs, and visionaries who used these platforms to shape the modern world.
Whether you're intrigued by:
The
history of the great exhibition
Breakthroughs in
engineering, patents, and industrial marketing
The rise of
global advertising
and its impact on culture
Or the pivotal role of
architecture and technology
in public imagination
...this book delivers an eye-opening journey through time.
For fans of
history of technology
,
architectural history
, and
world's fair history
, this is a must-read narrative of how innovation became part of everyday life-and how marketing genius and cultural exchange made it happen.