Now in a fully updated edition, this concise book explores the ways American movies, TV, music, fast food, sports, gaming, and fashion influence globalization. Projecting the future impact of popular culture from both the United States and elsewhere, Crothers makes a powerful argument for its central role in shaping global politics and economies.
Now in a fully updated edition, this concise book explores the ways American movies, TV, music, fast food, sports, gaming, and fashion influence globalization. Projecting the future impact of popular culture from both the United States and elsewhere, Crothers makes a powerful argument for its central role in shaping global politics and economies.
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