Most golfers have difficulty with the concept of hitting down at the ball to make it fly.Surprisingly, a great many players surveyed did not even know you need to hit down to get the ball up in the air. Hit Down Dammit! concisely explains the concept - and the technique - of hitting down at the golf ball for proper trajectory, increased backspin, much improved distance, proper divot taking, and best of all: consistent shotmaking.If you are inadvertently - or intentionally - hitting up at the ball, Hit Down Dammit! is for you. If you are a seasoned amateur who has inexplicably "plateaud" - just cannot seem to get to the next level despite lessons and/or acquiring a library of books and videos - Hit Down Dammit! is for you.Symptoms of hitting up include (but are not limited to): - topping the ball - skulling the ball - pushing the ball - slicing the ball - poor distance - difficulty getting off back foot - poor backspin - no divot - fat divots - chunking the ball - thin/fat chip shots - roofing the ball with your driver - inability to hit long irons and/or fairway woods - good shots followed immediately by poor shots Hitting down at the golf ball is not a new concept, but it is a hitherto poorly explained (or completely avoided) concept. All pros agree on the need to hit down, so there is no debate there. Even Tiger Woods, in his 306 page "How I Play Golf", states the need to hit down at the ball - but does not explain how. Hit Down Dammit! does. Learn to hit down, watch the ball go up, and your scores go down.