If you take even the slightest interest in the design of your toothbrush, the history behind your washing machine, or the evolution of the telephone, you’ll take an even greater interest in
this completely updated edition
of
Industrial Design A–Z
.
Tracing the evolution of industrial design from the Industrial Revolution to the present day, the book bursts with
synergies of form and function
that transform our daily experience. From cameras to kitchenware, Lego to Lamborghini, we meet the individual designers, the global businesses, and above all the genius products that become integrated into even the smallest details of our lives.
Alongside star designers like
Marc Newson
and
Philippe Starck
and major global brands like
Braun
Apple
, lesser-known and newcomer entries such as
Brompton Bicycle
s
Enercon
wind turbines attest to product design’s restless pace, as well as to today’s most pressing challenges and priorities to which it must turn its creative invention.