Focusing on the business aspects of interactive systems, this book pays particular attention to applications involving videotex and multimedia. The author describes the technology of these systems, presents case studies detailing their applications, and offers a methodology for planning and producing such systems. Managers, planners, and academics who wish to apply information technology for operational and strategic ends will find no other book more practical, readable, or comprehensive.
Focusing on the business aspects of interactive systems, this book pays particular attention to applications involving videotex and multimedia. The author describes the technology of these systems, presents case studies detailing their applications, and offers a methodology for planning and producing such systems. Managers, planners, and academics who wish to apply information technology for operational and strategic ends will find no other book more practical, readable, or comprehensive.
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