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Internationalisation: Process, Context and Markets
Barnes and Noble
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Internationalisation: Process, Context and Markets in Franklin, TN
Current price: $169.99
Barnes and Noble
Internationalisation: Process, Context and Markets in Franklin, TN
Current price: $169.99
Loading Inventory...
Size: OS
This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new millenium.
This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new millenium.
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