What it Is:  A 3D juicy shine oil-in-gloss that juicifies like a lip gloss and acts like a lip serum to nourish lips with +70% hydration in just one application. What It Does: "The sleek, jumbo lip-hugging applicator is specifically designed to contour lips. Formulated with 20% squalane, this buildable lip gloss instantly delivers juicy high-shine with 24 hour hydration. After 2 weeks of daily use, bare lips feel smoother and look bouncier. Research Results: +70% hydration in 1 application 24H Hydration After 2 weeks of daily use, bare lips feel smoother and look bouncier 98% saw juicy shine look" How To Use: Wear alone or layer with your favorite lipstick for a pigmented look and to extend wear For a bolder lip look, apply Lip Shaper in your favorite shade, fill in lips, and top with your favorite Juicy Treat Pro-Tip – mix with your favorite lipstick and create a super radiant cream blush Finish: Shine