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Marketing Identities Through Language: English and Global Imagery French Advertising
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Marketing Identities Through Language: English and Global Imagery French Advertising in Franklin, TN
Current price: $109.99
Barnes and Noble
Marketing Identities Through Language: English and Global Imagery French Advertising in Franklin, TN
Current price: $109.99
Loading Inventory...
Size: Hardcover
Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.
Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.
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1800 Galleria Blvd #1310, Franklin, TN 37067, United States
