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Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics in Franklin, TN

Current price: $54.99
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Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics

Barnes and Noble

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics in Franklin, TN

Current price: $54.99
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Size: Paperback

*Textbook and Academic Authors Association (TAA) Textbook Excellence Award Winner, 2024*
Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition
provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.
*Textbook and Academic Authors Association (TAA) Textbook Excellence Award Winner, 2024*
Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition
provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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