What it is: A matte, longwearing lip tint that gives lips smudge-proof color and moisture for a moisturizing, comfortable feel and soft-blur velvety finish.Formulation Type: Lip StainBenefits: Hydrating and Long-wearingWhat Else You Need to Know: A plush-matte lip tint with 8-hour* moisture and 8-hour* longwear that's smudge-proof and won't feather or bleed. The soft-focus blurring effect makes lips look smooth and velvety. Plus, the custom carved applicator easily outlines lips. *instrumental tests on 30 participants.Clinical Results: In a self-evaluation study of 104 participants after 1 week:- 97% said it feels comfortable on lips all day** - 100% agree it feels cushiony**- 98% said lips look velvety**