Redefining SELFISH comes at an urgent time when women are reporting worsening levels of anxiety and growing mental health concerns, and are increasingly initiating divorce. Calls to domestic violence helplines are on the rise and, of course, the pandemic has had a massive impact. The S.E.L.F.I.S.H model created by Carolyn Hobdey guides the reader through how to give up feeling guilty about taking some time out, instead placing ourselves at the top of our 'to do' list and acknowledging the benefits to us and those around us of making ourselves 'better'. Its purpose—and that of the whole Redefining SELFISH concept—is to encourage self-kindness, develop confidence and shift mindsets from harmful to helpful.