Percy Cerutty, Herb Elliott's coach, was one of the most original and successful athletics coaches in past years. In this book, first published in 1967, he expands on his theories of sporting success to assist those who would achieve great success in other fields. He believes that it is for everyone to aim at their own personal goals and ambitions, whatever they are. He believes that everyone can be successful in something, sometime and somewhere, providing they will learn and apply the principles and techniques of success. In this book, he aims to outline the techniques and principles of success, that in reality have little to do with luck and much to do with determination.