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Taken for a Ride: How Daimler-Benz Drove Off With Chrysler
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Taken for a Ride: How Daimler-Benz Drove Off With Chrysler in Franklin, TN
Current price: $16.99
Barnes and Noble
Taken for a Ride: How Daimler-Benz Drove Off With Chrysler in Franklin, TN
Current price: $16.99
Loading Inventory...
Size: Paperback
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon.
Taken for a Ride
reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade and in a new epilogue chart its chaotic aftermath.
Taken for a Ride
reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade and in a new epilogue chart its chaotic aftermath.
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon.
Taken for a Ride
reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade and in a new epilogue chart its chaotic aftermath.
Taken for a Ride
reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade and in a new epilogue chart its chaotic aftermath.
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