The newest volume in the Elections in Israel series focuses on the twentieth Knesset elections held in March 2015 following the collapse of the third Netanyahu government. Prime Minister Benjamin Netanyahu’s main opposition party, the Zionist Camp, ran a negative personalized election campaign, assuming that Israelis had grown tired of him. Netanyahu, however, achieved a surprising and dramatic victory by enhancing and radicalizing the same identity politics strategies that helped him win in 1996.
The Elections in Israel 2015 dissects these and other campaigns, from the perspective of the voters, the media and opinion polls, the political parties, and electoral competition. Several contributors delve into the Left and Arab fear mongering Likud campaign, which produced
strategic identity voting
. Other contributions analyze in-depth the Israeli party and electoral systems, highlighting the exceptional decline of the mainstream parties and the adoption of a higher electoral threshold. Providing a close analysis of electoral competition, legitimacy struggles, stability and change in the voting behavior of various groups, partisanship, personalization and political polarization, this volume is a crucial record of Israeli political history.