Year after year, environmental issues and concerns captivate the media and social consciousness around the world. On all levels, the consequences cannot be ignored as governments, industry, consumers, and individuals make decisions on a daily basis that directly impact the planet. With all the information available to help people live a greener life, one wonders if it's actually changing behavior. Even though there are many simple things one can do to become green, the core intention must be at the root of every action first. Let's face it, change is difficult and the purpose of The Green Intention is to help people change their thoughts, actions, and habits from the source. Here are the guidelines and tools necessary to pinpoint and redirect the root intention toward a green life.