Develop insight into the hotel management decision-making process.
The International Hotel Industry: Sustainable Management
examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating discussion topics. This book explores the entire industry from an international perspective to provide a better understanding of the effective decision-making process commonly used by managers regardless of location. Issues such as employee management, placement of hotel location, marketing decisions, yield management, and others are discussed in detail.
Textbooks on the hotel industry are often limited in scope to only one discipline, perspective, or geographic area.
is international, interdisciplinary, and thought-provoking, allowing readers to understand management issues better by broadening the scope of their knowledge. Current and real examples of problems and issues are posed by the book through case study and interviews with hotel managers around the world. Invaluable for use as a textbook in graduate and undergraduate-level courses in hospitality and hotel management, the book covers crucial areas of the industry such as effective marketing, human resource management, location, resource management, and sustainability. This important source provides an extensive bibliography and numerous figures and tables to clearly illustrate ideas.
Each chapter in
includes:
chapter objectives
key word definitions
chapter review
introduction to topic
summary of chapter
discussion of issues
case studies pertaining to topic
review questions to spark ideas and discussion
is a valuable resource for anyone in hotel management, educators, and students in capstone courses in hospitality.