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The Last American CEO

The Last American CEO in Franklin, TN

Current price: $19.95
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The Last American CEO

Barnes and Noble

The Last American CEO in Franklin, TN

Current price: $19.95
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Sex, lies, conflicts of interest, international intrigue and a double-cross of thousands of union employees in the heart of America. Add to that three major companies' futures on the line and an assassination by anarchist terrorists in Paris of one of the company's chairman, in front of his screaming daughter, that almost kills a deal to save at least two of the companies. Hollywood? No. This was real.
"The Last American CEO"
is the ultimate insider's view of one of the biggest global business deals in history - Chrysler's 1987 purchase of American Motors (AMC) from French automaker Renault. Relevant today? The jewel of the acquisition was Chrysler acquiring the Jeep brand, which almost single-handily saved Chrysler from near-bankruptcy in the early 1990s and certainly allowed Chrysler to survive a real bankruptcy in 2009. Joe Cappy was the last CEO of AMC and Jason Vines became his PR guy and later the PR chief for Nissan, then Ford and later Chrysler, all during times of turmoil.
Sex, lies, conflicts of interest, international intrigue and a double-cross of thousands of union employees in the heart of America. Add to that three major companies' futures on the line and an assassination by anarchist terrorists in Paris of one of the company's chairman, in front of his screaming daughter, that almost kills a deal to save at least two of the companies. Hollywood? No. This was real.
"The Last American CEO"
is the ultimate insider's view of one of the biggest global business deals in history - Chrysler's 1987 purchase of American Motors (AMC) from French automaker Renault. Relevant today? The jewel of the acquisition was Chrysler acquiring the Jeep brand, which almost single-handily saved Chrysler from near-bankruptcy in the early 1990s and certainly allowed Chrysler to survive a real bankruptcy in 2009. Joe Cappy was the last CEO of AMC and Jason Vines became his PR guy and later the PR chief for Nissan, then Ford and later Chrysler, all during times of turmoil.

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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