A Battle-Tested Playbook for New Venture Success
By Lee Hicks
Are you ready to turn your business idea into a profitable, scalable venture-without the guesswork?
The New Venture Coach
is your ultimate startup companion: a proven, step-by-step playbook built from over 30 years of entrepreneurial wisdom and more than 200 successful company launches. Whether you're launching your first startup or sharpening your next one, this book delivers everything you need to go from idea to impact-without wasting time, money, or momentum.
Inside, you'll find actionable frameworks for:
Defining a clear, compelling business idea
Conducting market research that drives decisions
Building your MVP and validating with real customers
Raising capital with confidence
Creating standout brand, marketing, and sales strategies
Navigating legal, financial, and operational foundations
Scaling with precision-and planning for your exit
Unlike vague business advice or one-size-fits-all theories,
meets you where you are and walks with you, phase by phase, from ideation through evaluation. It's more than a book-it's a mentor on the page.
If you're serious about building something that lasts, this is the blueprint successful founders wish they had on Day One.