Things are looking bright for Zeke Cusano. He has everything he wants: a thriving boardwalk pizza shop, a close-knit family, and news that his arch nemesis in pizza-making is retiring. Even better is the prospect of a summer seduction with the newest resident in Beachside. Between her daily ride down the boardwalk atop her longboard and her love for bread and cheese, the new girl in town has a knack for pulling Zeke's attention away from tossing dough. But when her identity is revealed as the granddaughter of his business rival, Zeke's plan for a steamy summertime fling fizzles.
Heidi Martaluchi is ready to flex her culinary skills and shake up Beachside with her passion for mixology. Eager to show her family—especially Grandpa Gus—she can make their restaurant thrive, Heidi tries to energize the restaurant's tired menu. Gus resists every change, especially when he learns Heidi is spending time with Zeke. His droning lectures recounting the years-old feud with the Cusanos does nothing to sway her—she likes the pizza guy. Undeterred by the animosity between their families, Heidi and Zeke conspire to keep their budding relationship a secret.
When the duo is charged with leading a campaign to bring visitors to Beachside, they become social media icons. Zeke and Heidi embrace their role as influencers, the perfect cover for their deepening bond. But when a private moment becomes a public spectacle, their true feelings are exposed to everyone, including their warring families.