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The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Performance

The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Performance in Franklin, TN

Current price: $18.99
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The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Performance

Barnes and Noble

The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Performance in Franklin, TN

Current price: $18.99
Loading Inventory...

Size: Paperback

Why can't sales seem to catch up with innovation?
In
The Sales Innovation Paradox
, Howard Dover uses his decade of experience as a sales technologist and professor to answer the question: Why has investment in salesperson training and a huge transformation of available technology in the last decade not resulted in more efficacy in the modern sales world for most companies?
In addressing this paradox, Dover discusses:
- How to develop modern sales methods to become a sales disruptor
- How digital marketplaces have shaken up the classic sales machine
- How customer behaviors have changed as a result of technology innovations
- How organizational and environmental obstacles keep the field in the state of paradox
If you're an executive who is feeling that your efforts are decreasing in efficacy and that your investment in technology isn't paying off, this book will help you identify the cycles and trends that keep you from achieving your team's full potential. It's time to end the sales innovation paradox for you and your team!
Why can't sales seem to catch up with innovation?
In
The Sales Innovation Paradox
, Howard Dover uses his decade of experience as a sales technologist and professor to answer the question: Why has investment in salesperson training and a huge transformation of available technology in the last decade not resulted in more efficacy in the modern sales world for most companies?
In addressing this paradox, Dover discusses:
- How to develop modern sales methods to become a sales disruptor
- How digital marketplaces have shaken up the classic sales machine
- How customer behaviors have changed as a result of technology innovations
- How organizational and environmental obstacles keep the field in the state of paradox
If you're an executive who is feeling that your efforts are decreasing in efficacy and that your investment in technology isn't paying off, this book will help you identify the cycles and trends that keep you from achieving your team's full potential. It's time to end the sales innovation paradox for you and your team!

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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