The Sales Minute is a great companion piece for salespeople who are committed to improved performance, and for sales managers looking for interesting content for sales meetings.
Packed with 101 short tips, The Sales Minute can accessed ongoing and put into practice during the course of the day.
Smith delves into the obvious, such as why smiling matters, and why we ought to thank customers even when they don't make a purchase, and the less obvious, such as why furniture might not be your friend, why hiding your lips is a bad idea, and why more options for a customer is not a good thing.
Smith combines real-world pragmatism, sales psychology, body language, and consumer behavior into an easily digested format that can be read from cover to cover in an hour or two, and re-visited again and again for improved sales performance.