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The Story: Volume I: Transformation

The Story: Volume I: Transformation in Franklin, TN

Current price: $31.99
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The Story: Volume I: Transformation

Barnes and Noble

The Story: Volume I: Transformation in Franklin, TN

Current price: $31.99
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Size: OS

“There has been one constant throughout my four decade career: Story. The crafting of it, the guarding of it—and the illumination of it through the technology of the epoch I was in. Whether transforming newspapers from broadsheets to tabloids, from tabloids to Berliners, from black and white to color, from print to online—my role has been as steward of the story, always insuring the it was told. Today we live in a mobile culture; thus, the new art of storytelling requires that, yet again, we who tell stories must adapt to a new medium in order to continue engaging our reader. With the phone as a constant companion, the story has never been closer to us, making the guarding of its purity paramount to protecting the authenticity of its essence. How to illuminate the story in the mobile age is what this book is all about.”—Mario Garcia
“There has been one constant throughout my four decade career: Story. The crafting of it, the guarding of it—and the illumination of it through the technology of the epoch I was in. Whether transforming newspapers from broadsheets to tabloids, from tabloids to Berliners, from black and white to color, from print to online—my role has been as steward of the story, always insuring the it was told. Today we live in a mobile culture; thus, the new art of storytelling requires that, yet again, we who tell stories must adapt to a new medium in order to continue engaging our reader. With the phone as a constant companion, the story has never been closer to us, making the guarding of its purity paramount to protecting the authenticity of its essence. How to illuminate the story in the mobile age is what this book is all about.”—Mario Garcia

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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