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Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy in Franklin, TN

Current price: $170.00
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Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

Barnes and Noble

Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy in Franklin, TN

Current price: $170.00
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Size: Hardcover

Understanding Strategic Analysis
is a concise and practical guide for organisational strategic analysis, strategy development, decision-making, and implementation.
The book takes the reader step by step through the background of strategic management and the process of developing a new strategy. It considers how to assess the strategic capabilities and context of the organisation, how to identify and choose between the various strategic options, and how to successfully implement the change in strategy. Mini-case studies and reflective questions provide stimuli for class discussion, whilst chapter objectives and summaries structure and reinforce learning. The final chapter sets out a complete worked example to illustrate the process as a whole.
Refreshing and concise, this text provides valuable and practical reading for postgraduate, MBA and executive education students of strategic management, as well as practising managers in organisations of all sizes. Online resources include a short Instructor’s Manual, chapter-by-chapter PowerPoint slides, and a test bank of exam questions.
Understanding Strategic Analysis
is a concise and practical guide for organisational strategic analysis, strategy development, decision-making, and implementation.
The book takes the reader step by step through the background of strategic management and the process of developing a new strategy. It considers how to assess the strategic capabilities and context of the organisation, how to identify and choose between the various strategic options, and how to successfully implement the change in strategy. Mini-case studies and reflective questions provide stimuli for class discussion, whilst chapter objectives and summaries structure and reinforce learning. The final chapter sets out a complete worked example to illustrate the process as a whole.
Refreshing and concise, this text provides valuable and practical reading for postgraduate, MBA and executive education students of strategic management, as well as practising managers in organisations of all sizes. Online resources include a short Instructor’s Manual, chapter-by-chapter PowerPoint slides, and a test bank of exam questions.

More About Barnes and Noble at CoolSprings Galleria

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

1800 Galleria Blvd #1310, Franklin, TN 37067, United States

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