Unforgivable Cologne by Sean John, launched in 2006, isn't just a fragrance; it's a statement. It's the scent of a man who commands attention without even trying, confident, booming, and undeniably unforgettable. Imagine the charismatic energy of a man who walks into a room and instantly captivates everyone's attention. That's the power of Unforgivable. This award-winning fragrance, which took home the prestigious FiFi Award Fragrance Of The Year Men's Luxe in 2007, is a masterful blend of aromatic and fougere notes, creating a fresh and masculine scent. It opens with a burst of zesty citrus fruits like tangerine and bergamot, infused with the crispness of juniper and birch leaf. The fragrance's heart reveals a sophisticated blend of lavender and clary sage, adding a touch of intrigue and refinement. Finally, the base notes of warm amber, sandalwood, and rum linger on the skin, leaving a lasting impression of undeniable masculinity and sensuality. Sean John Unforgivable Eau De Toilette is the perfect fragrance for the man who knows what he wants and isn't afraid to go after it. It's a scent that embodies success, confidence, and undeniable charm.