Andrew Seaward has been working around telemarketing and telesales teams for over 30 years. First managing B2B teams and then doing his own telephone prospecting as he built his own training and consultancy business.
In
Using the Phone to Sell: How to sell more to more people more often
he sets out these proven selling techniques for a changing world. He offers a solid structure for your calls and gives a liberal sprinkling of tips and shortcuts. Plus, a smattering of often light-hearted lessons learned from making calls over many years.
Here you will learn about
How to have a good solid structure for your outbound calling
The most important factor in determining success on the phone - and it's not your sales skills!
How to build rapport with customers over the phone
Why being nice really helps
How to navigate your way around gatekeepers
When to follow the rules and when to break them
How to stay successful post-pandemic
Use the lessons from this book to SELL MORE, TO MORE PEOPLE, MORE OFTEN