Shines like glass. Feels like Air. Gives back 100% to charity. VIVA GLAM has gone glossy for a limited time only with an all-new shimmering red Lipglass Air shade co-created with Kim Petras. MAC is KIMmitted to raising the next half-billion dollars to support healthy futures and equal rights for all – one Lipstick (or Lipglass!) at a time! So, when you buy any shade of M·A·C VIVA GLAM, MAC donates 100% of the selling price to charities championing our expanded mission of gender, sexual, racial and environmental equality for ALL around the world. Plus, each do-gooder gloss comes embossed with Kim’s signature. Put your money where your mouth is! This non-sticky, hydrating and addictive lip gloss delivers light-as-air wear and next-level nourishing care. A 7% blend of pure botanical oils, including coconut, jojoba and meadowfoam seed, nourishes lips while the soft paddle-shaped applicator evenly lays down a hydrating wash of glass-like shine. SHADE DESCRIPTION: Shimmering red KEY CLAIMS AND BENEFITS • Non-sticky, glass-like shine • Lightweight, comfortable formula • Nourishes lips with a 7% blend of pure botanical oils, including coconut, jojoba and meadowfoam seed • Hydrates lips instantly and all day, 8 hours • Lips appear smoother by visibly reducing the appearance of lip lines • Provides plumper, fuller-looking lips • Free of animal-derived ingredients Clinical testing conducted by The Estée Lauder Companies, Inc., on 30 women, ages 21-60, after using the product for eight hours. Effect varies by individual. USAGE • Evenly coat lips using the soft, paddle-shaped applicator. • Pro tip: Pair with a Lip Pencil and define before you shine for instantly fuller-looking lips. Line after you shine for a more natural-looking effect. Imported